Oxygen Bleach Plus. 

Biokleen Oxygen Bleach Plus gets fabrics cleaner, brighter, and softer than ever, even in cold or hard water. Contains Grapefruit Seed and Orange Peel extracts to help clean and control odors. Removes the toughest dirt, grease, and stains, yet gentle enough for cloth diapers, delicate fabrics, and hand washables. 3x concentrated enables 3x more loads for the same price! Made in USA.