Silly Strawberry, Fluoride Free. 

Tom's of Maine's Children's Natural Silly Strawberry Fluoride-Free Toothpaste is a natural, fluoride-free toothpaste that tastes great and gently cleans teeth and gums. Not everyone wants fluoride in their children's toothpaste. That's why Tom's of Maine offers a choice with their Children's Natural Silly Strawberry Fluoride-Free Toothpaste! Tom's of Maine's Children's Natural Silly Strawberry Fluoride Free Toothpaste uses naturally sourced calcium and silica to gently clean teeth. Plus, it has a natural fruit flavour your kids will love to brush with again and again. Uses calcium and silica to gently clean, and the delicious real fruit flavour appeals to your child's taste more than artificial sparkles and bubble gum flavours. Because it's fluoride-free, you won't have to worry if more Tom's of Maine's Children's Natural Silly Strawberry Fluoride-Free Toothpaste ends up in your child's tummy than in the sink! Only natural ingredients. Helps maintain good oral health. Eco-friendly.